Nature's Highway is an e-commerce store that sells primarily hemp products. They have a farm in low country South Carolina and ship products nationwide. So far, I have helped with Nature's Highway photography, label design, email design, and print design in order to create a more established brand.
01. Photography
Photography of the Nature's Highway farm and a farm visit from a social media influencer, Shep Rose. Shep is one of the stars of Bravo's "Southern Charm."
02. Label Design
Nature's Highway already has an established brand, but I wanted to come in and get creative (within their brand standards) and create labels with some fun elements. Below is a label for a soon-to-be products: catnip.
03. Email Design
Nature's Highway sends out a variety of emails to customers throughout the month. Here is an example of an email designed for announcing new merchandise. The email is broken up into 3 separate images so as not to overwhelm the page. It was sent out as a continuous image to the recipients of the email.
04. Print Design
The pieces below were designed as rack cards to display in third party retailers to provide information on Nature's Highway cosmetic line, CannaBloom. Front (left) and back (right) of card shown.
